About

ABOUT ME

I embody a vision of elegance where heritage meets modernity. With an eye for artistry and detail, I craft narratives that celebrate culture in contemporary forms. Passionate about fashion and design, my work aspires to create timeless expressions of beauty, sophistication, and individuality with purposeful creativity.

''Fashion is the poetry of form — where heritage whispers, modernity responds, and individuality becomes timeless''

Arushi Kumar
The story of

Arushi Kumar

I am a seeker of beauty in its most meaningful form — where tradition and modernity intertwine. My journey began with a deep fascination for culture, craft, and the emotions they carry. Over time, this grew into a vision: to shape fashion that feels both timeless and forward-looking.

Every step I take is guided by curiosity, creativity, and purpose. I am drawn to heritage techniques, intricate artistry, and the power of storytelling, yet I thrive in reimagining them for the modern world. To me, fashion is not just clothing — it is poetry in motion, a reflection of identity, and a celebration of individuality.